Have you made the decision to work as an independent digital marketer?
We’re delighted to have you as a part of our family and we’d like to assist you in getting ready.
In addition to enhancing your knowledge in digital marketing (which you could use our blog to do as well), You will also need to get yourself the required equipment among them obviously laptops.
In this article, we’ll give you ten of the most effective laptops for digital marketing, with a description of their specifications and some suggestions to help you select the most suitable one for you.
Are you looking to promote your or your client’s product or service to an appropriate audience however, you need the best devices for marketing on the internet to aid in the growth of your business. You don’t need to put off any longer, this recently revised article will guide you through the most suitable laptops that can be used for online marketing and pick the right one that’s right for you.
What is digital marketing?
Digital marketing involves the use of digital tools and strategies to build brand recognition create leads, increase brand awareness, and boost sales. Through digital marketing, you are able to reach more people through your marketing message, and target them with greater precision than ever before.
SEO (search engine optimization) (SEO) is a way to enhance your company’s presence on search engines such as Google. Digital marketing does not only permit you to manage a company from any place however, it can also make it easier for customers to find your business.
You don’t need to fret whether you print signs, or pay for TV or radio ads any longer when you can promote your business on the internet!
Laptop Requirements for Digital Marketing Professionals
Here’s an assortment of laptop specs separated by various marketing initiatives.
P.S. If you’re not the most tech-savvy and aren’t sure about the features a great digital marketing laptop needs to have ensure that you are familiar with the key computer terms on this page.
1. Laptop Requirements for Digital marketers:
As a digital marketing professional is a common way to multitask, so you require a laptop that won’t be able to stop or shut off when you are running multiple programs simultaneously. In addition, you’ll spend a lot of time behind the computer, which is why you’ll need a premium screen and a long battery life.
Based on these criteria below are the most basic specifications you should be looking for in a laptop
- Resolution and screen size Resolution and size – minimum 15.6″ and resolution of 1920 x 1080 resolution (Full HD)
- Average-Intensity CPU Intel Core i5 minimum
- GPU (graphics card) AMD Radeon RX Vega 8. NVIDIA GeForce MX250
- RAM – 8 GB
- Battery life – at least 13 hours
An occupation in the field of digital marketing is also a lot of meetings every day, so make sure to purchase the right computer that has an HD camera.
2. Laptop Requirements for Social media managers:
Social media managers handle lots of content, therefore having a powerful GPU and plenty of RAM are necessary to allow you to create content for social media without interruptions. Additionally, a high-quality processor (processor) is also essential as your computer will typically require multiple desktop applications and browser tabs simultaneously.
This is the basic requirements you need to consider when buying the case of a laptop:
- Size and resolution of the screen Starting with 15.6″ with resolution of 1920 x 1080 inches (Full HD)
- CPU – Intel Core high-intensity i7 I8
- GPU – NVIDIA Quadro RTX A6000
- RAM – 16 to 32 GB
- Battery life is 18 hours
All in all, you don’t have to buy gaming laptops or a costly computer however, you should be aware of the performance of the graphics card. Because you’ll be dealing with images a lot and require an GPU that can receive and renders images efficiently.
3. Laptop Requirements for SEO experts:
SEOs require a lot of power when they are working with computers. For basic tasks, like keyword research and SEO of websites, it’s sufficient that your laptop has basic capabilities. But, you’ll need an excellent processor for jobs that require the technical aspects of SEO as well as a touch of programming.
Here are the most important things your computer needs to have in order for SEO-related tasks:
- Size and resolution of the screen beginning with 15.6″ and resolution of 1920×1080 inches (Full HD)
- CPU High-Intensity core i7 – Xeon
- GPU – NVIDIA GeForce RTX 3080 or AMD Radeon RX 6800 XT
- RAM – 16 to 32 GB
- Battery life: minimum 13 hours
Therefore RAM and a powerful processor are two of the main elements you need to think about. Also, we recommend a top-quality display since you’ll spend many hours on your computer, and do not want to put your eye strain on.
4. Laptop Requirements for Content creators:
Professionals working in marketing content A PC with sufficient memory and battery life is crucial. The power of the CPU isn’t enough, nor does the graphic card. It is possible to go with an absolute minimum, but ensure that the image quality remains good.
The basic laptop specifications for content creators are:
- Resolution and screen size Minimum 15.6″ 1366×768 pixels
- CPU Low- to Average-Intensity from Core i3 up to
- GPU – AMD Radeon RX Vega 8
- RAM – minimum 8 GB
- Battery life: minimum 18 hours
It is also crucial to be aware of both the keyboard and touchpad. keyboard as they must be made of high-quality materials. The more robust the keyboard and touchpad the more durable.
5. Laptop Requirements for Graphic designers and creatives:
If your main job is creating creative materials for your company or perform graphic design, then you’ll need an effective device to power your everyday work. Therefore, be ready to invest in a high-end laptop, if you don’t want irritating bugs or freezes that can disrupt your routine.
The ideal choice of laptop for graphic designers must include:
- Screen size and resolution starting at 17″ minimum resolution of 1920×1080 inches (Full HD)
- CPU High-Intensity Intel Core i7 or Xeon
- GPU – NVIDIA GeForce RTX 3080
- RAM – minimum 16 GB
- Battery life is 18 hours
If you work for multiple marketing agencies and are required to travel around different places, you should make sure you purchase a top-quality Laptop backpack to protect your laptop from harm caused by impacts from the outside.
We’ve finished with all the specs for computers and now we can take a look at the top laptops for digital marketers.
Then, I believe it’s sufficient for the present! Now, let’s move on by looking at the best laptops:
Best Laptops for Digital Marketing:
Which laptop is ideal to use for digital marketing?
There are ten choices in this article, so that you can choose the one that meets your requirements. Certain of the choices are more expensive however, others are more budget-friendly.
Let’s have a look.
1. MacBook Air.
Size:13.3″ or 13.6″
Storage:2TB SSD, RAM 16 or 24 GB
The battery life is18 hours
GPU:7-core or 10-core
If you’re just beginning your remote job as a digital marketing professional This laptop is a great option. While it sports 13-inches of screen which is smaller than we had previously recommended It’s also light and portable and is a great alternative for those who prefer to travel digitally.
Apart from that, MacBook Air is a powerful machine that will aid you with digital marketing tasks of all level of. The processor has 8 cores and a 7-core GPU will be sufficient for work-intensive content creation as well as graphic design. There’s no problem with storage either . A 2TB SSD will suffice regardless of how many artistic assets you store within your collection. The battery’s life is long enough to be able to work with no needing a power source.
We highly recommend this laptop to those working with content . The HD Retina Display that has good color saturation will be comfortable to your eyes and won’t strain your eyes.
2. MacBook Pro
Size:13″, 15″ or 17″
Storage:2 TB SSD, 24 GB RAM
Battery Life:20 hours
MacBook Pro is one of the most efficient laptops with high-end performance for digital marketers in our list. It comes with the M2 chipthat improves the durability of the MacBook Pro in comparison to earlier versions of M1s (included in the MacBook Air, for instance). This means it is more suitable for jobs in digital marketing that require a lot of edits, processing images and general work with images.
The upgraded Retina Display technology utilized in this laptop’s screen displays 25 percent more colors, which makes it an ideal choice for graphic artists. The screen is also able to adapt to the environment you are in, meaning the quality of images is great whether in a bright room or in a dark area.
Additionally, the top webcam and high-quality audio makes this laptop suitable to broadcast without the need to purchase an additional microphone. To ensure additional security, you could use TouchID using a fingerprint reader.
3. Asus VivoBook 15
The image alt=”Asus VivoBoom 15 in gray background with a the screen is colored.” src=”https://digitalmarketersworld.com/wp-content/uploads/laptop-3-vivobook-asus-1024×599.png”/>Credit: Asus
CPU: Intel Core i7 Turbo Boost Technology
Storage:1 TB NVME SSD, 16 GB RAM
Battery Life:up to 8 hours
GPU:NVIDIA GeForce RTX 3050 Ti
In fact, Apple laptops may be expensive, so if looking to save money, look into the Asus VivoBook 15. It’s got a large enough screen for a affordable laptop, and it has all the basic specs required for basic tasks in digital marketing. It also has a high-resolution screen however the color saturation isn’t quite as high as on it’s Apple MacBook Pro.
The most recent version of this laptop is equipped with the powerful i7 processor. But, you can locate older (and lower-priced versions) that come with Intel Core i3 (dual-core) for those who don’t need an incredibly powerful computer.
One of the most impressive attributes of this laptop is its keyboard . It’s sturdy and long-lasting, making this laptop a fantastic choice for content creators.
4. Asus Zenbook 13
Size:13.3″ FHD WideView
CPU:8-core AMD Ryzen 7 5800U or Intel Core i5 3.4 GHz
Storage:1 TB SSD, 16 GB RAM
The battery life is13.5 hours
GPU:Intel UHD 620 GPU
It’s another great laptop choice for those searching for a laptop with an excellent touchscreen. Its HD OLED display utilized in the Asus Zenbook 13 showcases a large array of colors and makes it a great competitor to put together along with MacBook Air and Pro.
The GPU included in this laptop isn’t enough to handle graphics design tasks that require a lot of energy However, the 8-core processor makes it ideal to multitask. Therefore, Asus ZenBook 13 is an ideal choice for digital marketers as well as social media managers or content editors.
It’s also crucial to highlight the lengthy battery life that this laptop offers 13 hours of battery life is plenty to last a whole day of work in the outdoors without charging.
5. Dell XPS 13
CPU:Intel Core i3 or i5
Storage:256 GB SSD, 8 GB RAM
Battery Life:8 hours
GPU:Intel UHD Graphics or Intel Iris Xe Graphics
Content marketers know that typing for hours can be a challenge, especially when you’re in a dark area without enough sunlight. If this is a problem to you, Dell XPS 13 has an LED backlit keyboard that illuminates each and every button.
If you’re looking for other specs in terms of other specs, in terms of other specifications, OLED touchscreen display certainly worthy of your attention. The OLED technology creates vivid colors and the display bright, making it easier for the eyes. The base GPU that is provided by Intel can be sufficient for fast image processing, too.
Overall, the computer is very average. It includes all the necessary specs required to perform freelance work in digital marketing however it isn’t able to perform very well when editing videos like. But, it can be used well for editing tasks that require Photoshop and other programs. PCMag tested the computer and found that its CPU and GPU to be adequate for these tasks.
6. Lenovo Flex 14
CPU:from Intel Celeron to Intel Core i7
Storage: 1-8 TB SSD, up to 8 GB RAM
Battery Life:up to 8 hours
GPU: NVIDIA GeForce GT 740M 2GB
This laptop is among the most flexible choices on our list of selection. It is possible to pick from a variety of processors and the storage capacity is also vast. Some people might not like the 8GB DDR4 RAM However, it’s sufficient for the majority of digital marketing initiatives.
Professionals who work in copywriting and content writing will be delighted by the laptop’s keyboard and touchpad. The keys are designed with a suitable distance of travel that won’t encumber your fingers when typing and the overall keyboard is extremely smooth.
You won’t need to be concerned about the performance of this laptop either. If you select an intermediate to high-intensity processor, the graphics card is capable of handling the most labor-intensive tasks like editing and editing images as well as the laptop won’t freeze during the most inconvenient situations.
The main drawback of this laptop is that it’s made with plastic, making it more fragile and eliminates the premium feeling.
7. MSI P65 Creator
CPU: Intel Core i7
Storage: 512GB PCIe SSD, 16 GB RAM
Battery Life:8 hours
GPU:NVIDIA GeForce RTX 2060
Its name Creatorin the title of this laptop is to indicate that this laptop is powerful enough to take on every task that involves content regardless of how complex or demanding. It can create 2D or 3D-animated videos with it as well as edit images and videos as well as tackle complex graphic design projects.
The ability to perform and last for a long time is possible because of using a processor with six cores and high-quality graphics processing units. Of course, 16GB of memory on the system may not seem sufficient at first however it’s sufficient for the various tasks that are mentioned above.
If you use USBs frequently the laptop has an array of port options (including the Type C USB 3.0) However there’s no SD slot that freelance photographers will not like. The keyboard isn’t particularly user-friendly, as it’s a bit tinny travel distance. Based on these specs we can confidently affirm that this laptop the ideal choice for creators and graphic designers because of its powerful GPU and CPU.
8. Microsoft Surface Pro 7
CPU:Intel Core i3-i7
Storage:128 GB-1TB SSD, 4-16 GB RAM
Battery time:up to 10.5 hours
GPUIntel UHD Graphics (for Core i3) or Intel Iris Plus Graphics (for Core i5 or I7)
If you’re a freelance graphic artist or work with a lot of visual content, you’re aware of the time it takes to adjust to working on the tablet that is connected to your computer. However the use of regular tablets isn’t necessarily a good option since they’re not as efficient as laptops.
Do you feel like this? If so, then Microsoft Surface Pro 7 is the ideal option for you. It’s a laptop equipped with an detachable keyboard, which also acts as tablet. Surface Pro 7 comes with various processors, allowing you to pick one based on your preferences in terms of performance. In terms of storage, 16GB of RAM and 1TB SSD is plenty to store large documents. Concerning this model – the Iris Plus Graphics for i5 and i7 processors, it may not be as powerful as NVIDIA and AMD models but it’s sufficient to tackle complex graphic design tasks.
9. LG Gram
CPU:Intel Core i5-i7
Storage:512 – 2TB SSD, 16-32GB RAM
Battery lifespan:up to 19.5 hours (depending on the model)
GPU:Intel Iris Xe Graphics
LG Gram comes in various sizes of screens, processors as well as storage capacity. If you’re a digital marketing professional or content writer and require a laptop computer that has the most basic of specs choose an 14 inch Intel Core i5 option. SEOs, along with influencers, bloggers, graphic artists, as well as others who are creative are able to benefit from the 17 inch Intel Core i7 version.
In addition to the technical specifications as well as the technical specifications, you can also benefit from the premium keyboard and an ergonomic key travel. If you need to hold regular meetings You will be delighted with the quality of the web camera and sound quality – it comes with AI noise cancellation which blocks background noise.
Do you think you could also play games with computers with it if you wish to?
The laptop’s GPU isn’t as powerful as in the Apple computers that we discussed above. It can, however, handle some basic tasks however, it’s not designed for gaming.
10. Asus Chromebook
CPUIntel Core I5 processor
Storage:up to 128 GB SSD, up to 8 GB RAM
Battery time:up to 10 hours
GPU:Intel UHD Graphics 600 or Intel UHD Graphics 605
The final item of ours is the Asus Chromebook – a laptop with a flexible frame that has a 180-degree lay-flat hinge. This means it can be placed flat on the floor. Its Full HD screen (1920×1080) with anti-glare coating lets users to concentrate on the screen without straining your eyes.
Asus Chromebook has adequate storage and RAM for all of the digital marketing processes. If you also use Google Workspace to do your routine tasks, you’ll enjoy this laptop because it is fully-equipped and also includes other productivity tools.
Concerning the disadvantages, the touchpad and keyboard are not exactly perfect. The keyboard’s travel of 4 millimeters is comfortable, but it can produce an excessive amount of sound when you type. Additionally, the 10-hour battery life is a bit disappointing. But, if you do not take these disadvantages as a major issue and are looking for a budget laptop absolutely consider the Chromebook.
So, what would an perfect laptop to use for digital marketing professional be?
Let’s review our guide to buying a laptop:
- Take into consideration the cost You can find top-performing laptops at a reasonable price like Asus, Acer, and Lenovo also.
- Select a laptop that has an average-intensity processor. This can handle basic activities in digital marketing.
- If your job requires processing lots of data as well as editing huge files, be aware of computer’s GPU.
- Copywriters and content writers must check the keyboard on laptops and touchpad before deciding on one.
- The 512 GB SD card as well as 16GB RAM is more than enough to handle the majority of digital marketing.
- Battery life shouldn’t be less than eight hours.
We hope that our suggestions will assist you in choosing the ideal laptop for you. Keep in mind that you are thinking of it as an investment for the long run. purchase, therefore don’t opt to the lowest price; select a model that lasts for a long time and eventually pay for itself.
Another investment that will last for a long time is your education. Reading our blog is an excellent way to expand your knowledge as we frequently write new, informative posts on various topics related to digital marketing. Be sure to check out our blog!